E.T. SMITH ASSOCIATES

Evaluating and Comparing Designers


Evaluating Web Site Designers

This page is mostly a discussion concerning the evaluation of web site designers. To ensure that your web site will have its maximum impact a high quality job must be done. For this to happen, the designer not only must be well versed and skilled in the HTML standards and their effect on various types of user software, but also needs skills and experience with Java, scripting, databases, backend programming, and web server interfacing.

Compare Designers and Developers

ETSA provides the highest quality work at the best possible price. Please compare our work with other Internet Service Providers, that way, you will know we offer the best service.

Compare Quality of Work

Do not just compare what we say, take a close look at the work we and others have done. If possible, use different browsers to compare the pages. While various browsers may not be able to present a page as nicely as a Netscape browser, the page should show clearly and in an easily readable manner. A quality design will ensure that the information on the page is always well presented, regardless of the particular browser that a user has. ETSA ensures that the page design always adheres to the standards, so that every user has the best possible presentation of the pages with their browsers.

Ensuring Proper Design

Talk to several designers. How do they verify their code? Do they run it on one or more browsers to check how it appears? The correct method is to use specially designed verification software to ensure that the proper code is being used, in addition to verifying the appearance on several browsers. A number of browsers are tolerant of certain typos and omissions. Without running verification software, code defects that could cause serious problems in less tolerant browsers, can be missed.

At ETSA we not only check the presentation of pages with a variety of browsers, we also use specially designed software to verify the code in all pages. This ensures all pages developed by ETSA, meet the highest standards.

Designing for the Web, and Netscape and Microsoft

A number of 'designers/developers' only create pages for viewing by Netscape browsers or only for Microsoft browsers. It is an incorrect assumption is that to achieve the best effects on the Netscape or Microsoft browsers, pages can not be designed for a good presentation on other browsers. The truth is that the design can, and should be able to give the best presentation on Netscape, Microsoft, and all other browsers. Skill, knowledge and a little extra work is all that is required to achieve both the special Netscape and Microsoft effects, and still offers an excellent presentation on all browsers.

Why design for special Netscape and Microsoft features? Approximately 80 to 90 percent of the web users have these browsers. It is important that the features and effects these people expect are provided in the pages. Equally important are the other 10 to 20 percent of the people. It would not be wise to ignore such a sizable segment of the market. This is why at ETSA we design all the sites we develop to achieve both the special features and excellent presentations on all browsers.

Maintaining High Standards and Quality

It is fairly easy to pickup a book and learn the rudimentary skills to design a web site. However, constant practice, study, and professional networking are required to have the knowledge and ability to perform a high quality job. At ETSA we actively participate in professional web development groups, follow the activities at W3C (the web standards organization), and join discussions and conferences, to maintain our lead in web site design and development.

Find out if the other designers regularly participate in forums and web developer groups. The interchange between fellow designers ensures awareness of the latest developments, potential bugs, and up-to-date standards.

Interactive Pages and Special Effects

Find out if you will be able to have interactive pages, Java, ActiveX, databases interfaces, and "server-side includes". It is possible you may not want or need these features now, but as the Internet continues to rapidly grow and develop farther, it is likely that these features will be desired soon.

With ETSA, interactive sites, "server-side includes", and other features (such as animation), are no problem. We can design and develop all features desired by our clients. We provide multi-host servers that are configured to accept and handle interactive sites and server-side includes, and provide the coding for interactive pages.

Costs

Finally, compare costs. You will find that our services are the highest in quality for producing web sites, due to the knowledge and experience acquired, which allows us to be very effective and efficient, and our prices are among the lowest by maintaining very low overheads.

By all means, please check with other web designers, and be sure to also check with us. We provide no charge consultation for planning, laying-out development, and design of web sites. You will find that the best choice is

E.T. Smith Associates.

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Copyright 1995
E.T. Smith Associates
PO Box 148, Brogue, PA 17039-0148
York County, USA